VALUES
Recognized excellence and work ethics.
When the University of Florida christened Gary R. Gerson Hall in 2004 as the first, and only, free-standing public accountancy school in the country, the distinction served as a testament to the values ingrained by our founder. A mission statement is only an empty pledge otherwise.
Gerson Preston prides itself on being a trusted business partner, committed to excellent service on behalf of our clients with integrity and the highest ethical standards, as established by the Securities & Exchange Commission, the American Institute of Certified Public Accountants and the Florida Institute of Certified Public Accountants.
Trusted Partner
We go beyond being just an accounting firm; we are a trusted partner in your financial journey. Building strong, lasting relationships with our clients is at the core of our practice. We listen, understand, and align with your goals, offering personalized guidance and support.
With us, you gain not just an accountant, but a dependable ally committed to your success.
Committed to Excellence
We pride ourselves on delivering exceptional service in every aspect of our work. Our team’s dedication to excellence means we continually strive to exceed expectations, providing precise, high-quality financial solutions tailored to each client’s unique needs.
With our steadfast focus on excellence, we ensure outstanding results and unparalleled client satisfaction.
Integrity
Our firm is built on a foundation of unwavering integrity. We adhere to the highest ethical standards, ensuring transparency and trust in every financial service we provide.
Our commitment to honest practices guarantees reliability and compliance in all your financial dealings
OUR TRUTH
South Florida is our home. Our clients are our extended family. Together, we can meet the challenges of our changing world.
Personalized Assistance
We assist each client as an individual, addressing their specific needs through a focus on continued education and expert knowledge of accounting standards, tax laws and an array of professional regulations.
Gerson Preston is committed to providing our people with the same professional and personal appreciation and attention, as we consistently create opportunities for advancement and life improvement.
Cutting Edge Technology
We remain on the cutting edge as it relates to business advancements and the preservation of our environment.
Our newly opened office in Miami’s Design District was designed to be environmentally sustainable and is hardwired to offer clients the most current technology, from full cloud capability with enhanced security to global presentation and online interaction functionality.
Equality and Social Impact
Our founder believed in being an active member of South Florida’s vibrant and diverse community, and 60 years later, that still holds true. Gerson Preston is dedicated to empowering its people with the knowledge that all individuals, regardless of gender, race, sexual orientation, religious affiliation, age or disability, will be treated equally.
We encourage and expect our people to give back to the community through volunteer service, advocacy and empathy.
